DESCRIPTION :
The ultimate guide to mental toughness by James ‘Iron Cowboy’ Lawrence-the greatest endurance athlete in human history. Lawrence’s accomplishments are nearly impossible to comprehend. In 2015, he set a Guinness World Record record by completing 50 full-distance triathlons in 50 states in 50 consecutive days. Yes, THE Ironman, ‘the single most difficult day in sports’- a 2.4-mile swim, 112 miles on a bike, then a 26.2-mile run, all completed in under 17 hours. It is a race so intense that less than .01% of the population have completed one. Afterwards, Lawrence subjected his body to exhaustive physical testing, to every genetic test known to science. The stunning discovery is that physically, James Lawrence is unspecial in every way. The secret to his bulletproof body is his bulletproof mentality. How does a person develop the mental fortitude necessary to overcome incredible exhaustion, immeasurable suffering, and unfathomable pain in order to achieve impossible goals? With Iron Hope, that’s exactly what James ‘Iron Cowboy’ Lawrence shows readers how to do. Lawrence explains how readers can forge an iron will by making and keeping small promises to themselves again and again, amassing experience and building momentum until giving up becomes impossible. Combine a big dream with small improvements repeated with great consistency and make your goals and dreams a reality.

PRODUCT DETAILS :

DIMENSION : 234 mm x 153 mm
WEIGHT : 380 g

PRODUCT CATEGORY :
Biography, Literature & Literary studies
Health, Relationships & Personal development

`Iron Hope proves that with a little direction, we can all develop the mental toughness to accomplish anything we set our mind to. This is essential reading for anybody with goals – not just athletes’ – Cameron Hanes, New York Times bestselling author of EndureThe ultimate guide to mental toughness by James `Iron Cowboy’ Lawrence – the greatest endurance athlete in human history. In 2015, Lawrence set his third Guinness World Record by completing fifty full-distance triathlons in fifty states in fifty consecutive days – a 2.4 mile swim, 112 miles on a bike, then a 26.2 mile run, all in under seventeen hours each day. Pushing himself further, in 2021 at the age of forty-five he set out to complete one hundred triathlons in one hundred days – a challenge so difficult that he wondered if he would survive it. By persevering, he hoped to inspire people to do the same for whatever difficulties they may be going through. Lawrence has subjected his body to exhaustive physical testing, to every genetic analysis known to science. The stunning discovery is that, physically, he is unspecial in every way. The secret to his bulletproof body is his bulletproof mentality. Vividly describing how how he got through the 100 triathlons, and including practical advice for achieving your goals, in this life-changing book he reveals how to:Say yes to opportunitiesDevelop confidenceOvercome obstacles holding you backForge an iron will by making and keeping small promisesFoster hope and resiliencePage by page, point by point, Iron Hope shows you how to reach for your dreams, whatever they are and accomplish big things.